So we once again find ourselves on the lead up to the Wimbledon fortnight. The two weeks of grass tennis permanently aired across the BBC for the duration of the tournament. The quintessential epitome of the British summer: oodles of Pimms and lemonade and strawberries and cream to consume. Of course at the end of the Grand Slam we have the winners to cheer and be proud of and along the way we might have some rain and a song or two from Cliff Richard. But what has any of this to do with mechanical design engineering?
Well some parallels can indeed be drawn between the two if you look hard enough. I can only imagine what it must be like to win consecutive games and reach a Wimbledon final, but sometimes winning a new customer feels a bit like I’ve taken part in a gruelling tournament. In some cases there is a long drawn out process in which we have to go through several rounds before eventually being told if we have been successful. Along the way there may have been a number of deuce points played out whilst we negotiate specific points relating to the intricacies of the project.
Obviously we aim to serve winners for all our customers, whether that be by creating fantastic designs or presenting them with new solutions to a problem. But sometimes a second serve is needed to rethink, take it a bit slower and proceed steadily but with more caution. This all aids to ensure the ball lands perfectly in the serving box and we can continue move forward with a project and naturally play out the point. Our expertise lies in design engineering for injection moulded components, primarily in the Med Tech arena, but sometimes a ‘wild card’ is played and a new opportunity presents itself, one in which we might have less experience in, but happy to take forward and explore.
More often or not we are asked to work in partnership with another design agency or moulding company. This in itself can be likened to a game of doubles; you cannot win unless both of you are working together as a team. Every now and then the unexpected happens, just like a drop shot being played on the grass. In design engineering, the same can happen, believe me. You have everything in place and are expecting to move forward with a project as planned and then something quite unexpected happens which may negatively impact on time lines and other factors. So we are therefore always working hard to be on our guard and ready to change our game for all of our customers and partners alike.
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